St Patrick’s Day Impairment Campaign Overview
Key Messages
Don’t Push Your Luck. Plan Ahead!
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Most people in Washington believe driving impaired is unsafe and unacceptable.
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It’s not true that using cannabis after drinking will sober you up. If you use marijuana after drinking alcohol you increase your crash risk.
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Buzzed driving is drunk driving.
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Don’t hesitate – designate! All St. Patrick’s Day party plans should include a designated driver.
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Don’t rely on the luck of the Irish. Drive sober or get pulled over.
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Be someone’s lucky charm this Saint Patrick’s Day. Volunteer to be the designated driver.
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Create your own luck this St. Patrick’s Day. Plan ahead!
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Choose a Designated Driver
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Taxi or rideshare
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Take public transportation
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Spend the night
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Leave your car at home
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You’ll lose a lot of green when you drink and drive. Expect to pay at least $10,000 in attorney’s fees, fines, court costs, lost time at work, higher insurance rates, car towing and repairs, and more if you get a DUI.
The Dangers of Impaired Driving
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Impaired driving kills. In 2018 there were 319 fatalities in motor vehicle traffic crashes involving alcohol or drug impaired drivers in Washington.
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St. Patrick’s Day is one of the deadliest holidays on our nation’s roads. From 2014 -2018, 249 people were killed nationally due to drunk driving crashes over the holiday.
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Most people believe mixing alcohol with other drugs and driving is dangerous, and with good reason. Forty-four percent of drivers involved in fatal crashes from 2008-2016, who tested positive for alcohol or drugs, tested positive for two-or-more substances (poly-drug drivers).
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Alcohol and cannabis are the most common combination of intoxicants.
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The number of poly-drug drivers has increased an average of 15 percent every year since 2012.
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Between 2008-2017, 597 people died in crashes in Washington involving delta-9 THC positive drivers, which was about 12% of all traffic deaths.
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Alcohol and drug impaired driving is the leading contributing factor in Washington fatal crashes. Nearly half of all traffic deaths in Washington involve an impaired driver.
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Would you get in a car with someone who had difficulty steering, impaired perception and concentration, short-term memory loss and lack of speed control? These are all the effects on driving of someone who has a blood alcohol concentration of .08.
Impaired driving includes:
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Alcohol
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Marijuana
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Illegal drugs
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Prescription drugs
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Many over the counter drugs like Nyquil, pain and allergy meds
DUI Consequences
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$5,000 fine
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Legal bills of up to $10,000
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100% increase in insurance rates
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One year in jail
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Suspended license
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Installation of ignition interlock device on your car
DUI Doesn’t mean just Alcohol
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Impaired driving includes:
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Alcohol
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Marijuana
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Illegal drugs
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Prescription drugs
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Many over the counter drugs like Nyquil, Ambien, pain and allergy meds
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Sample Email & Website Messages
The following are suggested messages that you can tailor to emails messages or post on your website or email to your constituency.
Use the message below on your website, or to send an email to your members/constituents:
You can make your own luck to get home safely from St. Patrick’s Day festivities. Lucky leprechauns make a plan! Everyone is Irish on Saint Patrick’s Day, and everyone should also be responsible on the roads. No four-leaf clover is going to protect you drive drunk or high. But a designated o’ driver will!
Don’t rely on luck. Plan ahead!
Choose a Designated Driver or make another plan:
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Taxi or rideshare
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Take public transportation
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Spend the night
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Leave your car at home
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Download and use the Safer Ride app to your phone (download for Android or Apple), which can help get you home safely.
For more information go to www.wadrivetozero.com/dui
Sample Social Media Messages & Graphics
The following are sample graphics and related content that we encourage you to use on your organization’s social media. Feel free to adapt for use on your website or customized emails too. Please click on the link below each image to download for posting on Facebook and Twitter.
Plan ahead with rideshare or other ways to get home if you party. http://ow.ly/wnWb30i0z1z #SaintPatricksDay #DesignatedDriver
Don’t get pinched this St. Patrick’s Day. If you imbibe, get a ride.
http://ow.ly/wnWb30i0z1z #SaintPatricksDay #DesignatedDriver
Enjoy St. Patrick’s Day safely. Plan ahead:
#SaintPatricksDay #DesignatedDriver http://ow.ly/wnWb30i0z1z
SaferRide is your lucky charm for getting home safely.
http://ow.ly/wnWb30i0z1z #DesignatedDriver #SaintPatricksDay
#SaintPatricksDay is one of the deadliest holidays on our nation’s roads. If you party, plan ahead. http://ow.ly/wnWb30i0z1z #DesgntedDriver